[2023 ] Thorough explanation of the types, benefits and usage of Twitter ads

In addition to young people in their teens and 20s, Twitter has many users in their 30s and over, making it easy to approach a wide range of age groups . Another major advantage is that users can be targeted by inferring user interests based on tweet content and engagement status with other accounts. As a result, it is … Read more

What is listing advertisement? Explanation of the mechanism and basic operation method

Search-linked advertisements that appear on the search screen according to keywords and advertisements that appear according to keywords in web articles are collectively called “listing advertisements.” Listing advertisements are an effective means of being found by prospective customers who are interested in your company’s products and services. This time, while holding down the basics of listing … Read more

Explain the pros and cons of bumper ads and how to use them !

When most people think of YouTube ads, they think of TrueView ads, which are skippable ads. The bumper ads introduced this time are different from those ad formats, as they combine the best of both web ads and TV commercials. In this article, we will explain the characteristics of bumper ads and the advantages and disadvantages of … Read more

How to post on Instagram from PC? Thorough explanation of all methods

Instagram, a social networking service (SNS), is used by about 1 billion individuals and business accounts worldwide. If you run an Instagram account as a business, you can use a PC (personal computer) to work on a large display, and you can expect to improve work efficiency, such as using images saved on your PC. This time, … Read more

How to Use LinkedIn Ads Effectively Explains the types of advertisements, the procedure for placing advertisements, and the tips for operation

In B2B marketing, the purchasing process is long and there are multiple decision makers, so the lead time from the creation of potential customers to the purchase tends to be relatively long. In order to have contact at the examination stage and approach the company so that they will be interested in your company, it is … Read more

What is Twitter’s Promoted Ads (former Promoted Tweets)? Explanation of features, setting methods, and fees

Promoted ads are a type of Twitter ad that can be posted in almost the same format as regular tweets. Users can retweet and comment like normal tweets, and we can expect effects such as information diffusion and communication between users. There are several types of Twitter ads, but among them, promoted ads are suitable for … Read more

How to use Google Workspace (G Suite) | How to install, configure, and use

If you’re a computer user, you’ve probably used Google’s productivity applications like Gmail, Google Drive, Google Workspace and Google Calendar. Google Workspace is a business package of multiple applications from Google. Functions and security have been enhanced for smooth work collaboration between employees or between teams. ‘Google Workspace’ was originally called ‘G Suite’, but the name … Read more

What is a flat rate service? Introducing the difference from subscription and representative services

flat rate service are not a particularly new business model, but in recent years, we often see cases where they are synonymous with subscriptions. Actually, strictly speaking, it is not a “flat-rate service = subscription”. In this article, we explain the difference between flat-rate services and subscriptions, and the characteristics of each. We will also introduce … Read more

What are the benefits of subscription? Detailed explanations from the perspectives of both the user side and the provider side

In recent years, with the diversification of lifestyles, the number of consumers yearning for a life without possessions is increasing. Subscription services are attracting attention from both companies and users as a business model that matches these values. The market scale is expanding year by year, and it is predicted that it will continue to expand … Read more

What is the difference between Vimeo and YouTube? Usage by purpose & comparison of safety and number of users

In recent years, more and more companies are using video for marketing promotion like Vimeo and YouTube. It is said that a 1-minute video contains the amount of information equivalent to 1.8 million characters when converted into text , making it possible to effectively appeal the appeal of products and services to prospective customers. When it … Read more